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How to start Account-Based Marketing? (ABM)
ABM is a highly targeted B2B marketing approach where you treat individual accounts as markets in their own right. Instead of casting a wide net, you go deep on the accounts that matter most.
It’s smarter, not harder marketing with personalized campaigns, tighter sales alignment, and a clearer ROI.
There are three common ABM approach (1:to:1 - 1:to:few - 1:to:many)
Take the 30 second quiz below to find out what ABM approach your company should start with.
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